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Cherif Hosny

Chief Hospitality Officer, Meraas Holding

As Chief Hospitality Officer at Meraas Holding, Cherif Hosny is a core member of the management team overseeing the expansion of the company’s portfolio in the hospitality sector. Cherif has led the recent launch of Meraas Hotels & Resorts, an entity established by Meraas Holding to introduce, operate and manage different brands of hotels, both in the UAE and across international destinations. Meraas Hotels & Resorts will integrate with the businesses and destinations being developed by the parent company and in addition manage properties of other developers. In his role, Cherif has overseen the conceptualisation and development of innovative operating standards, design guidelines and strategies for each of the Meraas Hotels & Resorts’ brands and is responsible for sourcing key senior executives in anticipation of opening the first set of integrated hotels and resorts in 2017, with further growth planned in the coming years. As part of this mandate, he is also responsible for identifying global growth opportunities and partners for the development of new projects.

A veteran of the leisure and hospitality industry, Cherif specialises in hospitality management, property portfolio expansion and business development. His expertise includes hotel startups, property renovations, contract negotiations and due diligence. Prior to joining Meraas Holding, Cherif has held senior executive roles in Movenpick, Le Meridien and Jumeirah Group bringing more than 30 years of operational, commercial and development experience spanning several countries across Europe, CIS, Middle East, Africa and South Asia.